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Sandler Training Calendar

August 2014
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Event Listings for August 2014


August Special - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21286
August 5th, 2014
8:30 am - 10:30 am

August 5 & 12, 8:30 – 10:30 a.m. Conquering Cold Calls. Whether you are a salesperson responsible for business development or manage a team of salespeople, you know cold calls are a critical part of your prospecting plan. Even with the growth of LinkedIn tools, cold calls are inevitable and essential. However, most professionals hate them or claim they are ineffective. This two-part series will address the headtrash commonly associated with call reluctance, discuss best practices (getting past the gatekeeper, speaking to the correct contact, voicemail jail), and create a :30 pitch which will work every time. Participants will make LIVE cold calls to actual prospects (theirs and Book of Lists), debrief, and book appointments. Cold calls made NOW will generate appointments LATER which will ensure your 4th quarter is off to a great start. $149/person

August 15, 8:30 – 11:00 a.m. – Maximize LinkedIn. Learn how to effectively and efficiently use LinkedIn, the most powerful tool for proactive prospecting. Want to identify quality opportunities, pinpoint the decision maker, and then find someone within your network who can introduce you? Want to turn your cold calls into warm introductions? Then this session is for you and your sales team. An interactive session demonstrating how to incorporate these tactics into your prospecting plan utilizing examples in YOUR world. $149/person.

August 28, 8:30 a.m. – 5:00 p.m. – Foundations of Sales boot camp. In this full-day training, you and the team will learn together how to:



Ø Ask effective questions that help close the deal

Ø Quickly identify the decision-makers

Ø Uncover the true reasons people buy

Ø Eliminate unpaid consulting

Ø Shorten your selling cycle

Ø Generate more referrals – proactively

Ø Keep control of the sales process

Ø Effectively handle stalls and objections

Ø Stop giving away your profits by selling on price

Ø Nurture your client into an agreement

$900 for three events!

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President's Club: Making the Call Part I - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 5th, 2014
8:30 am - 10:30 am

Overcoming Call Reluctance and Making the Call Week One: Empower yourself to neutralize gatekeepers and vastly improve your confidence and ability to set sales appointments.

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Foundations of Sales - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21204
August 5th, 2014
3:00 pm - 5:00 pm

Investment: $625 per person. This class is broken up into 2 hour sessions over the course of 10 weeks. Attendees will reduce prospecting and cold call reluctance, while providing participants with a highly effective and alternative approach to generating new clients. Workshop attendees will be learning some of the most successful telephone sales strategies and communication tactics available today - techniques you can implement immediately to see real results.

Register for this Event


Executive Briefing - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 6th, 2014
8:30 am - 10:30 am

This free seminar is designed for Business Owners, Executives, and Sales Leaders.

During the workshop you will learn:

•The three most common mistakes sales people make – and how to fix them
•How to sound different from all of your competitors
•How feature and benefit selling is actually costing you sales
•How to shorten your sales cycle
•How to get in front of more qualified prospects

No charge,but registration is required for this event.

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Maximize LinkedIn - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5169
August 8th, 2014
8:30 am - 11:00 pm

Learn how to effectively and efficiently use LinkedIn, the most powerful tool for proactive prospecting. Want to identify quality opportunities, pinpoint the decision maker, and then find someone within your network who can introduce you? Want to turn your cold calls into warm introductions? Then this session is for you and your sales team. An interactive session demonstrating how to incorporate these tactics into your prospecting plan utilizing examples in YOUR world.

$149 investment

Register for this Event


Maximize LinkedIn - Download event to Outlook

Location: 108 E. Wheel Road
Suite 102
Bel Air, MD 21015
August 11th, 2014
2:30 pm - 5:00 pm

Learn how to effectively and efficiently use LinkedIn, the most powerful tool for proactive prospecting. Want to identify quality opportunities, pinpoint the decision maker, and then find someone within your network who can introduce you? Want to turn your cold calls into warm introductions? Then this session is for you and your sales team. An interactive session demonstrating how to incorporate these tactics into your prospecting plan utilizing examples in YOUR world.

$149 investment

Register for this Event


President's Club: Making the Call Part II - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 12th, 2014
8:30 am - 10:30 am

Empower yourself to neutralize gatekeepers and vastly improve your confidence and ability to set sales appointments.

Register for this Event


How to talk their language & Close more sales - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 12th, 2014
10:45 am - 12:15 pm

Ever find yourself in a situation where you said and did everything ‘just right’ but yet the prospect just didn’t seem to get it? Feel like you relate quickly with some people and not so much with others? Learn the psychology behind behavioral styles, yours and theirs, and how to observe and adapt to close more sales. Participants will be assessed via the Extended DISC system and instructed on how to utilize their style effectively while adapting to cues from clients and prospects, adapting to their style and greatly increasing their likely to make the sale.

$95 Investment

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Foundations of Sales - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21204
August 12th, 2014
3:00 pm - 5:00 pm

Investment: $625 per person. This class is broken up into 2 hour sessions over the course of 10 weeks. Attendees will reduce prospecting and cold call reluctance, while providing participants with a highly effective and alternative approach to generating new clients. Workshop attendees will be learning some of the most successful telephone sales strategies and communication tactics available today - techniques you can implement immediately to see real results.

Register for this Event


Management Class - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5169
August 13th, 2014
8:30 am - 11:30 am

Management programs often revolve around “ivory tower” concepts and theoretical contextual frameworks. Participants learn the “what,” “when,” and “why” behind management theories. They are left, however, with the burden of discovering how to put theory into practice in real-world situations.
The Sandler Management Solutions program brings both the “how” and the real world into the training room. The program emphasizes active skills training exercises and skills application specific to your actual goals and challenges and to your specific work environment.

Sandler management training enables you to become more effective by helping you develop, refine, and apply the skills necessary for success in your most demanding management situations. These areas include developing accurate and functional job profiles and identifying and hiring the best-fit candidates; supervising, coaching, training, and mentoring your people to attain greater levels of success and become more self-sufficient; helping your staff members align personal and professional goals with department and corporate goals; and planning and executing strategic growth initiatives for specific market segments, geographic territories, and targeted accounts.

As a Sandler-trained manager, you’ll not only understand what needs to be done, but you’ll be able to apply the skills you’ve developed…and get the job done efficiently and effectively.

Register for this Event


Management Class - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5169
August 13th, 2014
8:30 am - 11:30 am

Management programs often revolve around “ivory tower” concepts and theoretical contextual frameworks. Participants learn the “what,” “when,” and “why” behind management theories. They are left, however, with the burden of discovering how to put theory into practice in real-world situations.
The Sandler Management Solutions program brings both the “how” and the real world into the training room. The program emphasizes active skills training exercises and skills application specific to your actual goals and challenges and to your specific work environment.

Sandler management training enables you to become more effective by helping you develop, refine, and apply the skills necessary for success in your most demanding management situations. These areas include developing accurate and functional job profiles and identifying and hiring the best-fit candidates; supervising, coaching, training, and mentoring your people to attain greater levels of success and become more self-sufficient; helping your staff members align personal and professional goals with department and corporate goals; and planning and executing strategic growth initiatives for specific market segments, geographic territories, and targeted accounts.

As a Sandler-trained manager, you’ll not only understand what needs to be done, but you’ll be able to apply the skills you’ve developed…and get the job done efficiently and effectively.

Register for this Event


Maximize LinkedIn - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21204
August 15th, 2014
8:30 am - 11:00 am

Learn how to effectively and efficiently use LinkedIn, the most powerful tool for proactive prospecting. Want to identify quality opportunities, pinpoint the decision maker, and then find someone within your network who can introduce you? Want to turn your cold calls into warm introductions? Then this session is for you and your sales team. An interactive session demonstrating how to incorporate these tactics into your prospecting plan utilizing examples in YOUR world.

$149 investment

Register for this Event


President's Club: Comfort Zone Part I - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 19th, 2014
8:30 am - 10:30 am

Breaking Through Your Comfort Zone Week One: Examine the self-imposed limits you've placed on your achievement and institute a plan for overcoming them.

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Foundations of Sales - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21204
August 19th, 2014
3:00 pm - 5:00 pm

Investment: $625 per person. This class is broken up into 2 hour sessions over the course of 10 weeks. Attendees will reduce prospecting and cold call reluctance, while providing participants with a highly effective and alternative approach to generating new clients. Workshop attendees will be learning some of the most successful telephone sales strategies and communication tactics available today - techniques you can implement immediately to see real results.

Register for this Event


Sales and Leadership: Back To The Basics - Download event to Outlook

Location: Robert H. Smith Business School--Baltimore Suite
801 W. Baltimore Street, Suite 100
Baltimore, MD 21201
August 20th, 2014
8:00 am - 2:30 pm

An M&T Bank-sponsored event offers you an exciting opportunity for professional development. Event speaker Dave Mattson, CEO of Sandler Training and author of The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them, will lead two sessions focused on key behaviors that you can adopt to improve your sales and leadership skills. Breakfast and lunch will be provided.

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Stress Free Prospecting Series - Phone Camp, Session 2 - Download event to Outlook

Location: Sandler Training Center - Bel Air

108 E. Wheel Road, Suite 102
Bel Air, MD 21015
410-569-8803
August 25th, 2014
2:30 pm - 4:30 pm

• Learn warm calling 2.0.
• Differentiate yourself from your competition in 15 seconds.
• Stop getting trapped in voice mail and have live conversations.
• Discover your “Head Trash” that’s costing you money.
• Leave voice mail messages that get returned.
• Understand the psychology to overcome Call Reluctance and develop the right mindset
• Interrupt and eliminate “salesy” patterns
• Make a referral call that gets results
• Make a “No-Pressure” Cold Call (How to engage & get past gatekeepers


Cost is $250 for Session 1 & 2!

Register for this Event


President's Club: Month in Review - Download event to Outlook

Location: Sandler Training Center - Towson

810 Gleneagles Court, Suite 103
Towson, MD 21286
410-339-5168
August 26th, 2014
8:30 am - 10:30 am

Month in Review: Summarize topics we discussed this month, review goals and plan for September.

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Connecting Over Coffee - Download event to Outlook

Location: 810 Gleneagles Court
Suite 103
Towson, MD 21204
August 27th, 2014
7:30 am - 9:00 am

Once a month business development representatives gather together for the purpose of supporting one another, exchanging ideas and potentially business. 7:30-8:00 is open networking and from 8-9 we talk about strategies to open more doors and close more sales.

$10 in advance or $15 at the door

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Foundation of Sales Boot Camp - Download event to Outlook

Location: Sandler Training
810 Gleneagles Court
Suite 103
Towson, MD 21286
410-339-5168
August 28th, 2014
8:30 am - 5:00 pm

Investment: $625 per person. This clinic is designed to drastically reduce prospecting and cold call reluctance, while providing participants with a highly effective and alternative approach to generating new clients.

Workshop attendees will be learning some of the most successful telepone sales strategies and communication tactics available today - techniques you can implement immediately to see real results - FAST!

Register for this Event


Prospecting Boot Camp - Download event to Outlook

Location: Sandler Training
108 E. Wheel Rd. Suite 103
Bel Air, MD 21015
410-569-8803
August 28th, 2014
8:30 am - 5:00 pm

Investment: $625 per person. This clinic is designed to drastically reduce prospecting and cold call reluctance, while providing participants with a highly effective and alternative approach to generating new clients.

Workshop attendees will be learning some of the most successful telepone sales strategies and communication tactics available today - techniques you can implement immediately to see real results - FAST!

Register for this Event